Toqa Mohamed

In today’s competitive business world, success is not only measured by profits and market share but also by the foundation upon which a company is built—its culture.  A strong company culture shapes how employees interact, innovate, and align with a company’s vision. Businesses that prioritize culture often see better employee retention, improved productivity, and long-term […]

The business world isn’t just changing, it’s accelerating. One minute your strategy feels solid, the next it’s already outdated. Digital transformation is speeding up, customer expectations are rising and competition now comes from everywhere not just across the street. If you’re an entrepreneur, standing still no longer a safe option. By 2026, a new wave […]

In today’s fast-evolving marketplace, industries are no longer defined by rigid boundaries. The world of cosmetics, healthcare, and aesthetics is merging with business innovation, and nowhere is this more evident than at the International Cosmetic Congress & Exhibition (ICCE).  Among the standout figures at this prestigious event was Youssef Attalla, an expert in business consulting […]

In today’s competitive marketplace, success is not just about making sales, it’s about knowing exactly what drives growth and where improvements are needed. Businesses that rely only on intuition often find themselves struggling to sustain performance.  This is why Key Performance Indicators (KPIs) have become essential for leaders looking to make informed decisions. KPIs act […]

The year 2025 is reshaping how companies attract and retain top talent. Traditional hiring models and target recruitment are no longer enough to meet the demands of a competitive and global workforce.  Why Recruitment Needs a Fresh Approach in 2025 Businesses today need smarter, data-driven strategies to succeed, this is where target recruitment & HR […]

The Hidden Power Behind Great Leaders In today’s fast-paced and interconnected business world, leadership is no longer defined by technical expertise alone. What truly sets successful leaders apart is their ability to connect with people on a deeper level.  This ability stems from emotional intelligence, a skill that, when mastered, offers leaders a powerful competitive […]